News Article

Yorkshire Dales Cycling Hub Praises Apprenticeship Support

Stage 1 Cycles, a family run cycle business based in Wensleydale, North Yorkshire, has spoken about how hiring apprentices has helped their business to grow.

Being based in a remote location within the Yorkshire Dales has meant that Stage 1 Cycles previously struggled with recruiting staff. However, through engaging with their local council and The Apprenticeship Hub, the company has filled those gaps with two apprentices, Matt and Lucy.

“We live in a rural area where recruitment can be a challenge,” says Helen Pollard, Owner and Director of Stage 1 Cycles. “So, to recruit apprentices and train them to the standards that we wish is an easier way of undertaking that process.”

Lucy is currently completing her Level 3 Hospitality Supervisor apprenticeship at Firebox, Stage 1 Cycles’ café, while Matt is undertaking a Level 2 apprenticeship to become a qualified bicycle mechanic and coach.

Matt says, “When people think about apprenticeships, they think of things like bricklaying and carpentry – very manual labour jobs. But what’s surprising is the massive range of things you can do. Apprenticeships are available for such a wide range of industries and jobs.”

Helen went on to talk about the benefits of hiring apprentices for her business, saying, “It allows us to recruit and train specialist staff and to develop them in the way that we wish our business to operate.” This means that, by the time Matt and Lucy complete their apprenticeships, they will have the exact experience and skills that Stage 1 Cycles needs to operate and grow.

She also praised the support she has received, adding, “We used advice and guidance from Richmondshire District Council and The Apprenticeship Hub. We were really well supported as a business to take on apprentices.”

The Apprenticeship Hub supported Helen to select the right apprenticeships and find an appropriate provider to deliver the training. The team also provided full funding so Lucy could undertake a Level 2 qualification in Digital Skills for Work to further enhance her skills.

If you are thinking about taking on apprentices at your business and are located in the York, North Yorkshire and East Riding region, The Apprenticeship Hub can help.

Get in touch to find out more: Call 01904 221 682 or email

The Apprenticeship Hub is part funded by the European Social Fund as part of the European Structural and Investment Funds Growth Programme 2014-2020, and is delivered in partnership by Calderdale College, North Yorkshire County Council and East Riding of Yorkshire Council.

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